Archive for February, 2009

Just Sneak Mobile into Your Ad Buy!

24, Feb 2009

I love today’s Online Media Daily: Online & Mobile: Can’t We All Just Get Along?

As the perfect follow-up to yesterday’s post, this article – more focused on mobile advertising – advocates “a move to a unified advertising platform. Mobile needs to plug in seamlessly with online ad buys.”

MobileMarketer.com: There Is No Such Thing as a Mobile Campaign

23, Feb 2009

…My point (yes, I actually do have one)…don’t “try” mobile because you want to try mobile. Develop your campaign – your offer, your target audience, all that good stuff – and include mobile as a channel within your campaign. Figure out how it fits best in that 360-degree campaign plan. Support your national TV spot with a text campaign, an iPhone app, a mobile site where folks can register for your sweepstakes.

Everyone Wants to Be iPhone

20, Feb 2009

…and who can blame them? How did I live before I had this thing? Why wouldn’t LG, Blackberry and the other industry leaders want to emulate the iPhone? Here’s a copycat report, courtesy of Reuters, from the Mobile World Congress in Barcelona.

Again – the Boonton Office

16, Feb 2009

Nearly forgot I took these last week – these are some shots of our Boonton, NJ office.

The first month: What's a desk phone, again?

16, Feb 2009

Whoo! It’s been a busy month around here. Never mind the whole business of starting a business, but we’ve been working hard already, too! It’s been very, very exciting.

Some of the fun stuff going on behind the scenes: We all got our iPhones. No desk phones here, no sir. We’re walking the walk with a virtual PBX and iPhones for the whole team.

Again Mobile, a Mobile Marketing Technology and Services Company, Launches with Focus on Measurable Results

9, Feb 2009

Founded by Interactive Marketing Vets with a History of Building Great Companies
and “Great Places to Work” Flemington, NJ, 2009
Again Mobile, a full-service mobile marketing technology and services company, is dedicated to building mobile marketing solutions that deliver measurable results – from strategy through creation and implementation.
“The mobile channel presents an amazing opportunity for brands to [...]

A culture of possibilities. Again.

4, Feb 2009

You’ve seen from our first post what we do. But let me tell you a little bit about who we are.


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