Archive for May, 2009

Teens texting at terrific rate – Kottke.org

26, May 2009

Teens texting at terrific rate.  (say it 10x fast)
…an average of 2,272 text messages per month in Q4 08, per Nielsen.
(And that’s why parents of New Jersey are rejoicing that MetroPCS has entered the game.)

eMarketer: iPhone Users Have Dramatically Better Ad Recall

26, May 2009

According to eMarketer, it seems that iPhone users have far better ad recall than other mobile users.

…and it’s good news for advertisers.  Even though iPhones make up a small-ish percentage of the mobile market today, SmartPhone giant Blackberry and others are developing iPhone-like models (like the Storm) which could drive similar behavior.

New Yorker Cover is an iPhone Painting

26, May 2009

The cover of this week’s New Yorker was created with the Brushes app on the iPhone. How cool is that?
The work is by Jorge Columbo, who displays a gallery of his iSketches here. All works are for sale (and no, we don’t get a cut).

2010 World Cup tipped to be mobile TV’s coming of age

8, May 2009

MobileCrunch: 2010 World Cup tipped to be mobile TV’s coming of age .
Mobile TV—that is, live TV on your cellphone—is still sorta “meh,” it’s fair to say. That’s why the news that the   2010 World Cup in South Africa is seen by some, including Nokia, as the event that will bring the technology to the forefront, is [...]

Survey: Mobile Internet Adoption Continues To Rise : Mobile Marketing Watch – The Pulse Of The Mobile Marketing Community

6, May 2009

More good news this week: More mobile subscribers are getting online via their handsets. Happy times!  From MobileMarketingWatch:
Though it may come as no surprise, mobile internet adoption and overall usage is still steadily increasing.  A survey conducted by PriceGrabber.com outlines some new trends in mobile Internet shopping and purchasing behaviors in its new “Consumer Behavior” [...]

Mobile Marketing Outlook: Bright Spot on a Gloomy Monday

4, May 2009

…And it’s raining. And will be for most of the week.

So, thank goodness a little sunlight shined (shone?) on my inbox this morning. My MediaPost Online Media Daily greeted me with this happy headline: Mobile Ad Spending Mobilizes, Albeit At A Slightly Slower Rate

MediaPost: Papa Johns Doesnt Know Its iPhone Apps From Its Elbow 05/04/2009

4, May 2009

MediaPost Publications Papa Johns Doesnt Know Its iPhone Apps From Its Elbow 05/04/2009.
When Papa John’s International executive Jim McDonnell with business results the pizza chain had gotten from its iPhone application at the OMMA Mobile conference this week, his seemed a rare voice of dissent….mobile.papajohns.com), which includes a store locator and a shortcut to the [...]


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