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eMarketer: iPhone Users Have Dramatically Better Ad Recall

26 May
2009

According to eMarketer, it seems that iPhone users have far better ad recall than other mobile users.

emarketer iphone

…and it’s good news for advertisers. Even though iPhones make up a small-ish percentage of the mobile market today, SmartPhone giant Blackberry and others are developing iPhone-like models (like the Storm) which could drive similar behavior.

In: iPhone| mobile marketing

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eMarketer: iPhone Users Have Dramatically Better Ad Recall

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